Social Management and Editorial Plans
Social management in the 21st century, its relevance to business could hardly have been foreseen even a few years ago.
Why is social management critical?
Social media are a means of direct communication with your potential customers, and they also help you retain your existing ones.
Social networks have many advantages.
One of these, probably the most important, is increasing your brand’s visibility and improving your online reputation. This is a crucial aspect as you need to be seen to be remembered.
Social management should not be seen as a replacement for the website, but rather as a supplement; for there to be benefits, it is essential to know the function of each social to understand which one is best suited to your market.